AirTag Might Provide The Bump Apple’s Need to Grow Lineup of Smaller Stuff

Apple has forever been linked with large, high-priced devices such as iPhones, iPads, and Macbooks. Nevertheless, Apple’s accessories, like chargers, tablet keyboards, and cases, play a significant role in driving its revenue growth strategy.

The following accessory to win the market is AirTag.

AirTag is similar to a Tile-like Bluetooth that the user can attach to different items like laptops, cars, wallets, or even keys and help you find it when you forget where you put it.

It has a small, circular, flat disc design with an installed powerful chip that people can use to find their items when you link it to Apple’s Find My App, and it works with Siri.

The Device

This device is made of stainless steel.

Furthermore, it’s water and dust-resistant. It also has a speaker built-in that will play a sound for you to locate the AirTag attached to the lost item.

It has the same features as the iPhone 12, which is the U1 chip that Apple created, and it uses ultra-wideband technology.

Such trackers are familiar devices, and Samsung, Sony, and Tile have made similar products.

However, the U1 chip that it has makes it more accurate in assuming at what distance and direction the item is.

It also operates with an expanded reality, where you will see an animation on your iPhone or iPad when the item is nearby.

It has been reported that AirTag has been in the works since 2019 when hidden pictures in the iOS 13 were discovered.

The price of each AirTag will be $29, or consumers can get four for $99, starting on 30th April.

If users want, they can spend more on leather accessories like luggage tags, bag charms, and so on from Hermès.

As users could, with the Apple Watch, you can get the AirTags engraved also.

The senior analyst at tech market research company Canalys, Ben Staton, said:

“Apple accessories are essential from a business perspective because they tend to be high-margin products……So while accessories may not make headlines from a revenue perspective, they have a particularly positive impact on profitability.”

The AirTag arrival means the company is further expanding and locking users deeper into its ecosystem.

The director at tech Market advisory firm ABI Research, David McQueen, said:

“Although AirTags are probably going to be fairly low priced, they may help to grow revenue, and users may buy multiple tags for different scenarios, such as for a bag, bike or car keys…. t may also spark a rise in the manufacture of accessories to house the tags, such as a key fob, keychain or wrist strap.”

Consumers who are not buying expensive smartphone or tablet upgrades might want to spend money on things that cost less, like the AirTag.

Apple is smart for launching the device when people are finally starting to get out after the lockdown so that they might find this helpful device.

FAQs

What is the benefit of Apple AirTag?

The Apple AirTag offers several benefits:

Item Tracking: AirTags help you keep track of your valuable belongings. You can attach them to keys, bags, or other items, and if you misplace them, the Find My app on your Apple device can locate them precisely.
Precision Finding: AirTags use ultra-wideband technology to provide precise location data. This means you can pinpoint the exact location of your item, even if it’s in a large area.
Integration with Apple Ecosystem: AirTags seamlessly integrate with the Apple ecosystem. They work with your iPhone, iPad, or Mac, making it easy to track your items using your own devices.
Privacy: Apple has put a strong emphasis on privacy with AirTags. They employ end-to-end encryption, ensuring that any tracking details remain anonymous and inaccessible to anyone else.
Lost Mode: If you lose an item with an AirTag, you can put it in Lost Mode, and when someone else with an Apple device comes near it, you’ll receive a notification with its location.
Replaceable Battery: AirTags have a user-replaceable battery, which means you can use them for a long time without buying a new device.